Creating a Strategy

Creating a Strategy

What can a strategy do for websites and web apps.

A Real Life Example

Imagine a real life situation and all its variables. Next imagine how to successfully tackle this situation while using its variables.

Your Customers

Our platform gives you the ability to manage customers as they visit and browse your website through real time interactions.

Our Goal

The goal is to manage customers expectations, guiding them, informing them and at the same time collecting meaningful information.

Your Strategy

A strategy allows you to identify opportunities within events or complex patterns, and engage using real time interactions, paket with the most relevant informations.

In real life

In real life, a professional can Identify opportunities by asking qualifying questions, and their ability to extract key information, by comparing answers against facial expressions, body language… Eventually repeating the same process until the job is done.

The virtual world

On the other hand, our platform was created to handle the virtual world! A dimension where patterns are similar to body language and clicks to facial expressions!


We’ve developed the tools and resources, so that you may easily implement your experience, knowledge and skill set, at the core of your strategies. Where your principles, and your guidelines, engage visitors and get the job done through a series of real time interactions.

Identify Opportunities

Our platform makes creating patterns easy! Where you can combine events, the results, values, and other things into named patterns. In other words, you can create something like “Intervene”.

Let’s take the most common opportunities

  • Contact us

    Commonly used as a link to a page that includes contact information, a form, map…

    Requires: a click event to engage
  • Newsletter subscription

    Commonly used in sidebars, footers and headers.

    Requires: a combination of typing and click events to engage
  • Add to cart

    Commonly associated with a product.

    Requires: a click event to engage

If nothing happens and no requirements are met to engage on our opportunities, you will gained nothing at all. Our platform allows you to combine related events to create intermediate opportunities.

Example Intermediate opportunity

  • Wanted to Contact us

    Instead of waiting for a click to engaging, we can combine one, multiple or a combination of events to engage to start interacting with customers using interactions to display your contact information along with forms, map…

    Example: mouse over three time to engage.
  • Wanted to Subscribe to our Newsletter

    Similar to the previous example

    Example: a combination of multiple focusing events without typing to engage.
  • Skipped on Add to cart

    Similar to the previous example

    Example: on page for more that sixty seconds and mouse over twice to engage.

More opportunities

  • Intervene

    We can intervene using a specific interaction when the time is right and rescue an opportunity when the following is true

    Example: re-visiting page, printing or sharing product.
  • Intervene 2

    Add to card can be inforced once we know the following

    Example: re-visiting page 4 times.

Prepare For Opportunities

Contextual Information

Being prepared to tackle opportunities with the best content, at the same time collect meaningful information, while remaining in the same context.

Meaningful and Reusable Information

Let’s take a conversation for example, a conversation can be short or extend to a couple hours. It happens between two or more parties, during a conversation, information is simultaneously collected and re-communicated. The same can be accomplished using interactions, where collected information can be simultaneously passed to other interactions.

Engage Opportunities

Real time interactions

Once you’ve implemented your strategy, resolving patterns, extracting contextual information, collecting information, customizing the display and placement of interactions is automated.

Continuous real time interactions

Once you’ve engaged for the first time, interactions can be connected in a sequence. Where the outcome of one interaction triggers another, until goals and objectives are achieved.